
Givskud Zoo
More than 50 years of unforgettable safari memories
For over half a century, Givskud Zoo Zootopia has created magical experiences for its visitors. Here, guests get the unique thrill of driving on safari directly through the lion enclosures and getting up close to some of the world's most incredible animals. The fundamental purpose of the park is built on education, nature conservation, and research, while also providing an inspiring and recreational environment for guests to explore.
With several different safari routes to navigate and a vast selection of animal species, many practical questions naturally arise before and during the visit. To maintain the high service standards of the park, it is absolutely crucial to be able to deliver instant and accurate information about everything from opening hours and feeding times to ticket prices and route planning.
A digital guide that frees up hundreds of hours
To ensure a completely seamless digital journey for every single guest, Givskud Zoo chose to implement Karla. The results have been overwhelming. Every month, Karla handles an average of over 4,100 messages spread across almost 1,200 unique conversations.
This enormous volume translates into massive time savings. Every single month, the staff saves more than 125 hours on routine inquiries. This gives the dedicated team valuable time back to focus on more complex questions and ensure the absolute best personal care.
"At Givskud Zoo, our guests mean a lot to us, and we want to make it as easy for them as possible. That is why it is a huge help that Karla can give them good and complete answers so quickly."
Line K., Journalist and Press Officer
High service across all channels
The integration of Karla is not just about efficiency. It is about ensuring that the high quality guests experience out in the park is reflected directly in the digital contact. Guests get the answers they need right here and now, which creates peace of mind to enjoy the actual experience among the animals.
"When it is easy for the guests, it is also a huge help for us. We are really happy with Karla, because she makes a significant contribution, delivers answers at a high level, and fits perfectly with our own high service standards."
Morten Hechmann Andersen, Marketing Director

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